Technology consulting and solution architecture.
We help design, evaluate, and implement custom AdTech and MarTech setups tailored to your business model—focusing on clean integrations, low latency, and independence from unnecessary vendor lock-in.
From initial stack review to production rollout.
Status Quo & Stack Review
We review your existing ad-serving setup, integrations, timeouts, and infrastructure costs to see what works well and where revenue or performance is being lost.
Target Architecture & Build-vs-Buy
We design a practical target setup and help decide which components should be built in-house, licensed from vendors, or based on open-source frameworks.
Independent Vendor Selection
We run neutral evaluations and commercial comparisons across DSP, SSP, ad server, and clean room providers so you can choose the right partners for your needs.
Implementation & Rollout Support
We work alongside your internal engineering and ad operations teams during API integration, testing, and production rollout.
Experience across the entire programmatic stack.
Supply, Ad Server & Auction
- ·Supply-Side Platforms (SSP)
- ·Ad Servers & Header Bidding
- ·Prebid Client & Server (S2S)
- ·Server-Side Ad Insertion (SSAI / DAI)
Demand, Activation & Creative
- ·Demand-Side Platforms (DSP)
- ·OpenRTB 2.5 / 2.6 Integrations
- ·Dynamic Creative Optimization (DCO)
- ·Retail Media Off-Site Activation
Identity, Privacy & Clean Rooms
- ·Data Clean Rooms
- ·First-Party ID & Cookieless Solutions
- ·TCF 2.2 & Consent Management
- ·Contextual & Seller-Defined Audiences
Analytics, Attribution & Reporting
- ·Bidstream & Log-Level Analytics
- ·Mobile Measurement Partners (MMP)
- ·Floor Pricing & Yield Reporting
- ·Closed-Loop Attribution
Let’s talk about your project.
Have a question about an upcoming transaction, your current ad stack, or a new monetization initiative? Feel free to reach out for a conversation.